Toggle navigation Resume later Exit and clear survey 50% default Caution: JavaScript execution is disabled in your browser or for this website. You may not be able to answer all questions in this survey. Please, verify your browser parameters. (This question is mandatory) Do you or any of your close friends or family work or have ever worked in any of the below industries? Check all that apply Financial Services Insurance Technology Engineering Marketing Market Research None of the above (This question is mandatory) Which of the following best describes your life stage and who you live with? Choose one of the following answers Please choose... Single (no children, no partner) In a couple/co-habiting/married (no children) Single (children living at home) In a couple/co-habiting/married (children living at home) Empty nester (children have moved out) Other: Other: (This question is mandatory) Which of the following devices do you own and use? Check all that apply Laptop computer/desktop computer Smartphone Tablet/iPad Smart watch/Apple Watch None of the above (This question is mandatory) Do you have Wi-Fi on your smartphone? Choose one of the following answers Please choose... Yes No (This question is mandatory) What is your annual household income? Choose one of the following answers Please choose... Under £25k £25k to £35k £36k to £50k £51k to £70k £71k to £100k £101k+ (This question is mandatory) What is your housing status? Choose one of the following answers Please choose... I own my own home with a mortgage I own my own home without a mortgage I rent privately I am in social housing I live with family and don’t pay rent (This question is mandatory) Do you have any of the below insurance products? Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Life insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Critical Illness Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Over 50s Life Insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Free Parent Life Cover Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Health Insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Motor Insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Travel Insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Home insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Pet insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Personal accident insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Income protection insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies Business insurance Currently have Do not have but are seeking Do not have and not looking to get Have but looking to switch providers/policies (This question is mandatory) You mentioned you don’t currently have life insurance but you’re looking to take a policy out; what has prompted you to look into buying life insurance? (This question is mandatory) Have you ever had life insurance in the past? If so, what was the reason for cancelling it? (This question is mandatory) Are there any of the below you would NEVER consider for insurance? Check all that apply Tesco Liverpool Victoria (LV) Aviva Swiftcover Esure Prudential Legal & General Old Mutual AIG Europe Group Direct Line Insurance Group Amlin plc BUPA I would consider them all (This question is mandatory) What prompted you to take out Life Insurance? (example: buying a house, affected by a recent bereavement, recently married) (This question is mandatory) Do you have any underlying heath conditions or lifestyle habits that you feel did or would affect a life insurance policy? Choose one of the following answers Please choose... Yes No (This question is mandatory) Please tell us what underlying heath condition/s or lifestyle habits you have that you feel might or did affect your policy? (This question is mandatory) This study will require you to share the screen on your smartphone using a program called Lookback, this will allow the researchers to see how you interact with a website that they will be asking you to access. Are you happy to do this? Choose one of the following answers Please choose... Yes No Submit Resume later Please confirm you want to clear your response? Exit and clear survey ×